Successful Amazon FBA Product Launch - Free & Paid Stratgies That Startups Use
16 Oct 24 / by Farah
In this video, I am taking you through 9 strategies that will help you launch your Amazon product with success. It is very important to give your product the best start possible by making sure you go through each step. These 9 tips will help you give your product the best launch possible.
So let’s get in to today’s video.
1- Social Media - If you don't talk about your product idea - no one will know. It does not matter how good your product is. Watch this video to learn how to gather feedback & research your potential customers, talking to them about your product as you develop it. SM is a great way to talk to people and stoke interest in your product.
Talk to people,
2 Email list - Of the people you speak to, some will actually be your first reviews & buyers of the product. This is the MOST genuine & organic way of getting those first pesky reviews in. Build an email list of people who would be the first buyers. Nurture them by educating them about the value proposition of the product & how you are doing it.
3 Facebook group: it's a great place to build a community & post about your product. It does not matter how small this group is. Imagine you can find the first 50 people who support your product and some of them will actually buy & become customers. This has to be done organically for it. Do not entice people with giveaways or vouchers, because members attracted that way are only there for the freebie. They have no respect for your product or the value you provide. It's just not going to work.
4- Do Live on SM channel. You have the largest following, whether its FB or insta. Seeing or speaking to the creator interacting creates a closer bond with your followers. It fuels your customer attraction too.
5- Depending on your budget. Bring an influencer onboard. You will need some advocates to who help you with getting the word out there about your product.
6- Sign up to Amazon Vine reviews program too.
7 - Host/ create a value based educational interview with creators who can advocate for benefit of your product. Example - nutritionist for a food product. You can find speakers or interviews for free in facebook groups or actually emailing the creators directly. Every one is looking for organic exposure, start with someone who has a smaller following but is genuine creator and expert.
8 - Amazon PPC
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